REPRISE is back after being absent from the Los Angeles theatre scene since 2013.

The newly launched REPRISE 2.0 presents a season of three classic American musicals at UCLA’s Freud Playhouse beginning this summer. Under the leadership of Producing Artistic Director Marcia Seligson (founder of REPRISE! Broadway’s Best), REPRISE 2.0 remains faithful to the original concept which presented limited runs of 50 classic musicals between 1997 and 2012 featuring an onstage band and simple sets and costumes. Matthew Herrmann serves as general manager, and Kevin Bailey and Arthur Allan Seidelman are executive producers.

The inaugural REPRISE 2.0 season includes “Sweet Charity,” directed by three-time Tony winner Kathleen Marshall which ran June 20-July 1; “Victor/Victoria,” directed by Richard Israel and choreographed by Peggy Hickey running Sept. 5-16; and “Grand Hotel,” directed by Arthur Allan Seidelman and choreographed by Kay Cole running Oct. 24-Nov. 4. All productions are conducted by AFM Local 47 member Gerald Sternbach, musical director.

Gerald Sternbach, Musical Director

“I am personally very happy REPRISE 2.0 is back,” says Sternbach, who assisted the venerable Peter Matz the first four seasons and who for six years served as resident musical director for 20 shows. “REPRISE has always been a conduit for those on the West Coast who have a passion for the genre of great American musicals — some rarely done. We are truly a Los Angeles-based theater company using the best Los Angeles has to offer in local talent, from the members of the cast to the truly wonderful orchestras I get to participate in and conduct. People who attend our shows will get to see shows they have always wanted to see and rarely get to. There are those gems that many who treasure their original cast albums might not always — especially regionally — get to see. And how wonderful for the neophyte to find new music to discover!”

Subscriptions are now available at Reprise2.org or by calling (866) 811-4111.